CEO Don Meij says new “Dominoids” (staff members) are needed to keep up with customer demand and train up for the next phase of the Taste the Colour menu.
Mr Meij said the menu launch was putting food innovation at the heart of the business and the company was looking to add thousands of new team members to keep up with demand.
“Due to the overwhelming success of the launch of our new menu we are hiring new team members to join Domino’s stores across Australia,” Mr Meij said.
“We have a shortage of approximately 2,500 roles to fill – everything from pizza makers, store workers, delivery drivers, store managers and franchisees. It’s an exciting time at
Domino’s and we are seeing some incredible early results from the new menu.”
Mr Meij said the feedback from the new Taste the Colour menu had exceeded the Company’s expectations.
“The momentum we are experiencing off the back of the new menu launch is exciting and we only expect this to continue as we add other new phases to the Taste the Colour menu, including even more pizzas, sides and desserts in the coming months.”
‘Taste the Colour’ is Domino’s biggest menu shake up in seven years and will be rolled out to Australia and New Zealand in three phases, with phase two set to launch just before Christmas and phase three to launch in early 2017.
“We have a lot of exciting technology rolling out in the coming months and this is complementing our menu of new products. We saw Zero Click launch only a couple of weeks ago .”
Last month Domino’s announced plans to nearly double its store count in Australia and New Zealand over the next five years after delivering a record profit, strong total network sales and same store sales growth.
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