Tax myths continue to plague small businesses
LONG-held tax myths continue to plague Australian small businesses, exposing many to substantial tax penalties, according to recent small business research.
To rebrand, or not to rebrand?
By Chris Hekeik, Campaign Director Modemedia
I'VE lost count of the number of businesses which have come to us over the past 14 years wanting to be more noticeable in their marketplace and asking if they should change their brand or not.
Family Court has two new judges
FEDERAL Member for Parramatta, Julie Owens has welcomed the appointment of two new Judges to sit on the Parramatta Registry of the Family Court from August.
Building an environmental brand experience
By Mario Henein
Creative Director Modemedia
BEYOND the brand, beyond the website and beyond the brochures is the most important place where people decide if they want to become your customers and remain your customers.
TRADEMARKS: the dangers of messing with Superman
By Dawn Logan-Keeffe
Davies Collison Cave
IT’S only natural for a business owner or marketing department to look for something catchy and instantly recognisable when deciding on a new brand name. But it’s worth knowing that if you sail too close to the wind, you might just capsize.
Adobe moves creative to the cloud
ADOBE, the leading software company targeting creative professionals, is exiting the shrink-wrap software business in favour of subscription-based software and online "cloud" services.
Expert guide to new State planning laws
By Sue Puckeridge
Matthews Folbigg Lawyers
ON April 16 the government released the White Paper on planning reform in NSW including two exposure draft bills – The Planning Administration Bill 2013 and the Planning Bill 2013.